Article: Kiwi kids screening out local media
Kiwi kids use a lot less Kiwi media than they used to. New research shows its Netflix, YouTube and TikTok engaging their eyeballs big time these days. If our kids screen out our local media, what does the future hold for them? The latest report into what Kiwi kids are watching on screen shows global digital platforms are engaging their eyeballs more than local broadcasters. Photo: supplied/ The news media seized on one startling stat in New Zealand on Air’s latest survey of how children use the media here. Nearly 90 percent of the 1100 children aged between 10 and 14 surveyed had seen content that had upset them in the past year - such as animal torture and sexual material. There’s increasing concern they’re seeing a lot more potentially upsetting content at an earlier age these days, thanks to the internet. But when it comes to the media kids choose to use, other survey findings were upsetting for homegrown media. The five most popular networks kids could name were YouTube, N